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2015년 1월 14일 수요일

PE 1/14 Presenting Campaign Samples

I think you’re going to love what I've come up with. I've printed everything out so it’s easier for you to peruse.
* peruse: 정독하다

Here’s the main positioning statement and logo on a mockup poster, like the ones that get distributed to grocery stores and supermarkets.
* mock-up: 모형; 창안, 레이아웃

“Home-baked flavor, snack-size convenience.” I like it. But what does this say, up above the picture? I can’t quite make it out.
* make it out: to recognize or comprehend something
= figure it out; know what to make of it; know what it says
ex> The name on the mailbox was old and faded, so Tammy couldn't make it out.

I think you might have to go back to the drawing board on that one. It looks like it says something completely different, which I’m not going to say out loud this close to lunchtime.
* go back to the drawing board: to perform necessary revisions to a task or project
ex> The teacher sent the students back to the drawing board when their science project caught fire.

Ooh, well, that’s unfortunate. It looks like it’s my concept that’s completely out to lunch.
* out to lunch: to be unaware of or incompatible with the present situation
ex> Karl is so out to lunch these days, I wonder if he’s been getting enough sleep.

I’ll make those changes while you look over the rest of the materials. I really appreciate your pointing out that blunder, Alisha.
* blunder: 큰 실수, mistake

And I appreciate your willingness to take it in stride, Ray. Just send me an email when the revisions are done, and we’ll pick up where we left off.
* take it in stride: to accept something without becoming upset
ex> Mia had some strong criticisms, but Eleanor took it all in stride.
Note> The “stride” of a person is its walking pace or pattern, so to “take something in stride” means to not let it change or interrupt your progress.
* pick up where we left off: to resume a discussion or process from the point of interruption
ex> Can we pick up where we left off at 9 am on Tuesday?


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